Adele Taplin - IKEA Display Design

IKEA launches new products four times a year. The objective of these solutions is to highlight those products in a unique way and catch the customers attention. The solutions need to be planned so that each store across the US can adapt them to fit the media in their store. The solutions are seasonally relevant and tell a story that makes a personal connection with the IKEA visitor.

US Entrance Podium Solution Spring 2020

US Bedroom Solution Spring 2020

US Dining Solution Spring 2020

US Home Decoration Solution Spring 2020

MARKERAD collection. Top: the PR event layout of the range and original sketchup plan. Bottom: close up of the PR event layout on the left and in store merchandising layout on the right.

US Solutions for Holiday 2019. Top: Gift Giving Holiday solution (left); VARMER holiday collection solution (right) Bottom: Living room storage solution (left) and living room seating solution (right)

Summer solutions for 2020 were not implemented due to Covid-19. These quick action solutions were planned and implemented instead. Summer 2020 "Staycation" campaign. Top: entrance podium Bottom: Staycation shop.

US Solutions for Autumn 2020. Top: US Entrance Podium Solution; Bottom: Rug department solution (left) Dining solution (right).